Editorial planning
Themes, frequency, formats and priorities organized into a working calendar.
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Content that shows what your brand has to say.
We plan and produce social media content based on what your company offers, your audience’s questions and the topics that deserve attention. We organize themes, write the copy and design the pieces according to your routine and goals.
Plan my contentABOUT THE SERVICEWhat the
What the
project includes.
Planning starts with the subjects your company needs to communicate. We decide what the brand needs to make clear, which formats help and what publishing schedule your team can sustain. We create content themes, copy, layouts and scripts according to the scope, and adjust the plan when the business context changes.
DELIVERABLES
What we do in this service.
Copy and captions
Copy adapted to the brand’s voice and the goal of each post.
Social media design
Static posts, carousels and visual variations for the chosen channels.
Video scripts
Structures for short videos, talking points, demos and planned shoots.
WHEN IT MAKES SENSEWhat you
What you
need to solve.
- 01Explain services that raise questions
- 02Build a steady brand presence
- 03Support campaigns and launches
HOW WE WORK
The project steps.
- 01
Map
We understand the offer, audience, available material and priority subjects.
- 02
Plan
We build a practical calendar with formats suited to each theme.
- 03
Produce
We create, review and organize the pieces for approval and publishing.
FREQUENT QUESTIONS
Before we start.
Do you publish on our channels?
Publishing can be part of the scope, with access and approval flow agreed at the start.
Do I need photos and videos ready?
Not necessarily. We can work with existing material or plan a visual production.
Does the content work for any network?
The core idea can be adapted, but format and tone are defined for each chosen channel.
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